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Home / Namibia awarded Best Destination Safari award

Namibia awarded Best Destination Safari award

2019-03-11  Albertina Nakale

Namibia awarded Best Destination Safari award

WINDHOEK- Namibia has been awarded the Best Destination Safari and Wildlife of the Pacific Areas Travel Writers Association (PATWA) award at the Berlin’s Internationale Tourismus-Börse Berlin (ITB) in Germany last Thursday.

The ITB is the world’s largest tourism trade fair at which Environment and Tourism Minister, Pohamba Shifeta, on Thursday received the award on behalf of Namibia. Shifeta was also awarded ‘Tourism Minister of the Year- Emerging Destination.’ He said he was humbled and felt privileged for Namibia to have been recognised and honoured with the award. “The awards to Namibia could not have come at a better time than now, when we are battling to control poaching of our rhinos and elephants. This will encourage us as the authority and our various stakeholders to do more to stop poaching of high value species,” he said.

The nomination shortlist is made each year by a jury and recommendations of the PATWA International council and members across many countries. 

Shifeta said the award stems from the government of Namibia realising right at the onset of independence in 1990 that the natural assets are the bedrock of her tourism industry and ensured that the protection of Namibia’s nature and wildlife was enshrined in the Constitution. He noted Namibia strives for the maintenance of its ecological biodiversity for the benefit of its citizens and the world, adding its conservation is therefore based on three pillars. 

One of such pillars is conservation across the borders in the form of Transfontier Conservation Areas. Through this approach, Namibia is integrating the aspect of conservation to other countries in the Southern African Development Community (Sadc) region to ensure that fragmented wildlife habitats are joined into an interconnected mosaic of protected areas and transboundary wildlife corridors, which facilitates and enhances the free movement of animals across international borders. 

Furthermore, they promote a long-term protection and sustainable use of natural resources, and cultural heritage within member countries.

Namibia is member to three Transfrontier Conservation Areas which are the Kavango Zambezi Transfrontier Conservation Area, The /Ai /Ais- Richterveld Transfrontier Park and the Iona Skeleton Coast Tranfronteir Park.

Another pillar is the internationally acclaimed Community Based Natural Resources programme, which empowers communities and creates incentives for sustainable development and co-existence with wildlife. 

Shifeta said Namibia has gained a worldwide reputation for its innovative approaches of linking conservation to poverty alleviation through this conservancy programme and pro-poor tourism initiatives. This programme will continue to provide communities with incentives to manage and conserve their areas and natural resources to unlock enormous tourism development opportunities and benefits from the use of wildlife. There are currently 83 registered conservancies in Namibia benefiting thousands of rural communities through employment, cash income, social projects and in-kind benefits.

Another pillar Shifeta mentioned is the protected areas network that includes the country’s national parks. He explained this is significant for economic development through tourists’ attraction to such protected areas. Namibia has 20 state run protected areas covering about 17 percent of the country’s land surface. 

“We proud ourselves as among the global leaders in conservation and that we are offering you all tourists of the world not only a safe and incredible safari and wildlife experience, but we offer an opportunity to contribute to ecological preservation and biodiversity protection,” he remarked. 

As Namibia celebrate the award, Shifeta gave the main credit to the women and men in the rural areas who are living with wildlife, striving for balanced land use and a healthy environment. He said game does not need to be eradicated from a landscape because it may pose a threat to crops or livestock but can be integrated with other rural livelihood activities.

Community conservation covers over 163, 396 km², which is about 53,4 percent of all communal land. Conservancies manage 19.4 percent land of Namibia and contributes in excess of N$4 billion to the country’s net national income. Community conservation supports wildlife recoveries and environmental restoration.


2019-03-11  Albertina Nakale

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