Swarovski Namibia hosted its first annual event with customers as well as the public at its recently-opened shop at Grove Mall Namibia. 

This occasion was attended by a small crowd, including the international jewellery company’s brand ambassador Cassia Sharpley, regional manager Jonathan Minter and owner Wagner Luis.

Minter expressed excitement at using
influential Namibians who align with its brand of elegance, grace, sophistication and brand
ambassador characteristics of maintaining the Swarovski brand.

“Since 1895, founder Daniel Swarovski’s mastery of crystal cutting has defined the company. His enduring passion for innovation and design has made it the world’s premier jewellery and accessory brand. Today, the family carries on the tradition of delivering extraordinary everyday style to women around the world. Swarovski Crystal Business has a global reach with approximately 2 400 stores and
6 700 points of sales in over 150 countries, and employs more than 18 000 people,” he boasted.

He emphasised the importance of understanding each local market, and allowing its brand to resonate with its community members. 

“When we were tasked to open the shop, it was very important to research the local market – and during the time of opening Swarovski, former Miss Namibia Sharpley held the helm of the crown, and allowed a lot of recognition globally that ties us with the local and international market,” he said. 

At the same occasion, Sharpley shared her excitement and honour to commit to the one-year role at Swarovski Namibia, and dedicated her continuous effort to safeguard the brand. 

“It is still hard to believe that such a timeless brand that my parents grew up with has been presented to me to fulfil objectives. One such is to allow women to define their inner beauty. Beauty that is not only enhanced from the outside, but starts within. It was so amazing to learn about Swarovski’s creative process, which is uniquely prolific.”