Windhoek
Agra’s first stand-alone DIY Depot officially opened on Friday, April 22 in Okahandja. The DIY Depot, a well-established hardware, building and paint franchise, stocks a large variety of ranges and product lines for contractors, home renovators, property developers and do-it-yourself enthusiasts.
Agra acquired the franchise of DIY Depot from a leading hardware group in South Africa, Legendary Retail Brands Group. Abelene Boer, Agra’s senior marketing manager explained that the addition of the DIY Depot to Agra’s portfolio adds to the existing product range and expands Agra’s clientele base.
“Agra is constantly looking into the market for opportunities to diversify our business. Thereby we can ensure sustainability, despite unfavourable conditions that affect our core clientele of agricultural producers, which in turn affects Agra,” she said.
“The DIY Depot enables us to serve a more diversified clientele base, while at the same time we add to the product offering, making Agra a one-stop business for all. We’ll continue to expand our services countrywide to meet the growing demands of customers,” she added.
Agra retail operations manager Johann Viljoen was full of praise at the official opening of the DIY Depot. He said: “It is notable to mention that the Okahandja DIY Depot is the first stand-alone DIY Depot in Namibia. We’ve already incorporated the DIY Depot product lines in the new Agra retail store at Agra Hyper, in the Windhoek Lafrenz industrial area.”
When asked why the DIY Depot was established in Okahandja and not in other various towns, he said: “We decided on Okahandja since we have the available facilities and we didn’t want to miss the opportunity to serve this particular group of clients in the fast growing Okahandja and surroundings.”
The DIY Depot stocks building materials, including plumbing, electrical, flooring, painting, tools and lighting equipment. Automotive, welding, swimming pool, landscaping and gardening products are also available.