Airlink, southern Africa’s independent airline, is increasing its Latin American marketing and sales presence to include Ecuador, Panama and Peru. Airlink has also appointed AVIAREPS as its General Sales Agents (GSA) in Latin America to promote its flights schedule, which serves an unparalleled network of routes currently connecting 45 destinations throughout southern Africa.

AVIAREPS will, therefore, represent and raise Airlink’s brand visibility in the three new markets and is expected to support the airline’s drive to increase its share of inbound travel to southern Africa from Argentina, Brazil, Chile, Columbia and Mexico, where Airlink already enjoys a presence. 

“South America represents a significant market – not just for Airlink, but for businesses, entrepreneurs and leisure travellers. South-South economic activity is increasing, including trade, investments in mining and manufacturing, commerce and tourism. With our reach, choices of routes, service and reliability, Airlink is ideally-suited to support everyone who wants to explore and take full advantage of the opportunities that exist on both sides of the South Atlantic,” said Airlink CEO and managing director Rodger Foster.

“We are delighted to have been selected by Airlink, which is an important and dynamic carrier, to support it with our GSA services. This new partnership will add value to our firm, and we look forward to working closely with Airlink to increase its penetration in these Latin American markets,” said Marcelo Kaiser, Chief Operating Officer of AVIAREPS. 

Airlink has an established relationship with AVIAREPS in the European and African region.