Meatco strikes deal with UK’s Greene King

WINDHOEK - Bar-hoppers in the United Kingdom will soon be able to snack on succulent Namibian meat in some of Greene King’s 3 300 hotels, pubs and restaurants across the United Kingdom. 

Meatco last week got approval to serve premium meat to the Greene King outlets. Greene King is a leading pub retailer and brewer, which have been trading for over 200 years. Their various brands include Hungry Horse (which just opened its 200th site), Chef and Brewer, Loch Fyne (premium seafood restaurant) and Old English Inns. According to Quality Assurance manager of Meatco, Marchella Somaes, the company conducted a supplier audit based on its International Food Safety Standards (IFS) through which Meatco was approved as the supplier to their chain of businesses. “The company will conduct similar audits every two years at the Meatco factory to ensure continuous compliance,” Somaes says.

Greene King is one of the major groups in the UK hotel, restaurant and catering sector with its headquarters in Suffolk, England. The deal with Greene King further grows the sales opportunities in the export markets for Meatco’s Natures Reserve beef brand.