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GMW’s ORA ushers in a new era of pure EVs

2023-11-23  Correspondent

GMW’s ORA ushers in a new era of pure EVs

GWM ORA, the innovative and fashionable “Pure Electric Vehicle” from GWM, introduces a new era for GWM in southern Africa by bringing a fresh new approach to electric mobility with the official launch of the new GWM ORA 03.

Having already wowed the local car buying public with sneak previews, the new GWM ORA 03 is presently one of the most affordable EV in the market. 

“With ORA 03, we are introducing a new era for GWM locally, as we want to be part of the shift towards EV and a greener, sustainable future. We want
to offer our customers a range of mobility solutions, from ICE, HEV to EV, and ORA is the product that will be driving our EV ambitions,” said
Bianca van Staden, Head of Marketing, Brand & PR for HAVAL Motors South Africa.

“As part of the introduction of the all-electric GWM ORA 03 we will also offer ORA customers charging solutions through our connectiveCARE programme,” said Van Staden. She added that to make the EV ownership experience more convenient, dedicated ORA dealers will offer GWM 7kW home charging wallbox solutions. 

The GWM ORA 03 boasts impressive passenger safety credentials as well, being named the safest car in its class by Euro NCAP in 2022 standard and achieving a five-star rating from the Australasian New Car Assessment Program (ANCAP) with scores of 92% for Adult Occupant Protection, 84% for Child Occupant Protection, 74% for Vulnerable Road User Protection (pedestrians and cyclists), and 93% for its Safety Assist technology.

Into the future

GWM ORA offers much more than just cars: it stands for fashion, lifestyle, design, pop culture as well as urban culture, sharing and the joie de vivre of young, creative, and progressive people. “User centricity” is GWM ORA’s maxim – and the brand was developed from the beginning together with those who will drive the cars. 

This is evident as soon as you step into the new GWM ORA 03. A blend of old-world charisma and advanced technology, the exterior styling seamlessly marries timeless charm with contemporary flair. Its distinctive round headlights evoke nostalgic feelings while its teardrop shape and streamlined side profile adds modern aerodynamics to the eclectic mix. The unique tailgate design at the rear distinctly set the GWM ORA 03 apart from the EV crowd.

 

The GWM ORA 03 range

The GWM ORA 03 range consists of four models – the 300 Super Luxury, the 400 Super Luxury the 400 Ultra Luxury and the 400 GT Ultra Luxury – all powered by a Permanent Magnet Synchronous Motor delivering 126 kW and 250 Nm of peak torque to the front wheels. Weighing only 1 555kg, this allows the GWM ORA 03 to dash from 0-100 km/h in 8.5 seconds and reach a top speed of just under 160 km/h.

Coupled with a 48kWh lithium-ion phosphate battery, the electric motor in the entry-level standard-range 300 Super Luxury delivers a consumption of 16.7kWh/100 km for a range of up to 310 km (WLTP cycle). The extended range 400 Super Luxury employs a 63kWh nickel-manganese cobalt battery with a consumption of 16.5kWh/100 km to deliver a range of up to 420 km (WLTP cycle). This is similar to the figures indicated for the fully equipped 400 Ultra Luxury, with the flagship 400 GT Ultra Luxury delivering a range of up to 400 km (WLTP cycle) due to a slightly higher battery consumption (16.8kWh/100 km), giving the new GWM ORA 03 easily the best Range-Per-Rand of any Electric Vehicle in South Africa.

Recharging of the smaller battery in the 300 Super Luxury from 10% to 89% with a 64kW DC charge will take around 50 minutes and for the extended range 400 GT Ultra Luxury it will take about an hour. With an 11kW AC charger it will take around 5.5 hours to completely recharge the smaller battery in the 300 Super Luxury.

 

Immersive interior

The interior of the ORA 03 immerses you in an environment that expertly combines high-quality, vegan-friendly materials with sheer luxury and palpable attention to detail, resonating a refined taste that sets this EV apart from the rest.  Two 10.25-inch touchscreens are seamlessly integrated into the front panel, with every function just a touch away. A standout feature is the rotary-style gear selector, ensuring a modern and intuitive approach to gear selection. The infotainment system with Apple CarPlay compatibility (and Android Auto compatibility coming soon), ensures permanent connectivity, even on the move, and with automatic remote software updates the vehicle keeps evolving to make sure you have the latest features at your fingertips.

– Haval Motors SA


2023-11-23  Correspondent

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