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Home / Isuzu’s D-MAX Arctic AT35 goes bigger and bolder

Isuzu’s D-MAX Arctic AT35 goes bigger and bolder

2023-07-27  Staff Reporter

Isuzu’s D-MAX Arctic AT35 goes bigger and bolder

Big and bold with exceptional off-road capabilities: this is the new D-MAX Arctic AT35, the second iteration of Isuzu specially developed ultimate double cab bakkie. Designed in collaboration with Arctic Trucks, renowned for producing some of the most capable overlanding vehicles on the planet, the D-MAX Arctic AT35 is assembled at the Isuzu Motors South Africa plant in Struandale, Gqeberha. 

Although not yet available locally, Namibian showrooms anticipate that customers can place their orders before end of the year for this expectational vehicle. The Arctic AT35 will be available on special order through Isuzu’s local dealer network, with limited production numbers guaranteeing exclusivity.

“We launched the first-generation D-MAX Arctic AT35 in 2019, and it quickly earned an enviable reputation as one of the boldest, toughest and most capable 4x4 bakkies on the market,” said Kevin Fouche, Department Executive: Product Planning and Programme Management at Isuzu Motors South Africa.

“The new D-MAX Arctic AT35 carries this legacy into the seventh-generation D-MAX range that we launched last year,” Fouche said. “The latest model asserts its unique positioning in the local bakkie segment with even bolder, more muscular styling that unashamedly points to the vehicle’s ability to tackle and conquer the toughest terrain with supreme confidence”.

“As the range-topping model in the D-MAX line-up, the AT35 appeals to buyers who want to stand out from the crowd, as well as those aiming to exploit the vehicle’s adventurous nature and its remarkable off-road capabilities,” Fouche added.

The D-MAX Arctic AT35’s muscular bodywork enhancements are added in a dedicated Arctic Trucks conversion area in the body shop, where Isuzu’s most skilled artisans and technicians craft the bigger wheel wells and arches to accommodate the large 35-inch tyres and beefed-up suspension.

After the e-coating and painting is completed, the vehicle follows the normal D-MAX assembly line where all the components are fitted, including the specially developed suspension lift kit and Bilstein dampers that give this vehicle its impressive off-road attributes. The final step in the transformation is the off-line fitment of the larger wheel arch mouldings that signal the AT35’s serious off-road intent. As with the standard production models, the AT35 goes through Isuzu’s rigorous inspection and quality checks before being signed off in preparation for shipment to customers. For ultimate peace of mind, the AT35 is covered by the same comprehensive warranty, roadside assistance and service plan as the standard D-MAX.

The muscular design of the D-MAX Arctic AT35 matches its tough underpinnings, and there’s no mistaking this model for a standard bakkie thanks to the aggressively flared wheel arch extensions along with the increased ride height and wider track.

Numerous other elements signal this model’s exclusive status, including AT35 chrome badges on the front fenders and rear tailgate, wider profile side steps for easier access to the cabin and Arctic Trucks mudflaps. This is matched by brawny 35-inch BF Goodrich all-terrain tyres mounted on distinctive 17x10-inch AT black alloy wheels. A standard 18”-inch spare wheel is fitted beneath the loadbox, and a ResQ Puncture Repair Kit is provided to get you mobile again with the least amount of hassle.

Under the skin, the AT35 is equipped with a specially developed suspension that gives this unique model its imposing stance and supreme off-road characteristics. A purpose-designed lift kit raises the ground clearance from 232mm to 266mm and increases the vehicle height from 1 810mm to 1875mm. This is complemented by heavy-duty Bilstein dampers that provide the ideal balance between on-road composure and sure-footed off-road performance. The AT35 is powered by Isuzu’s trusted 3.0-litre four-cylinder diesel that is used in the range-topping D-MAX models. The high-pressure common-rail diesel engine is both more powerful and more efficient than the previous-generation unit, delivering a peak power output of 140 kW at 3 600 r/min and 450 Nm of torque from 1 800-2 800 r/min. It is mated to the latest-specification six-speed automatic transmission which delivers faster shifts and improved fuel economy.


2023-07-27  Staff Reporter

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